Software Comparison
Buffer vs SproutSocial

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Listed in : Social Media Management

Buffer makes your life easier with a more intelligent approach to schedule the great content you find. Already 2 million marketers are using Buffer. ... Learn More


Listed in : Social Media Management

Sprout Social creative and innovative tools help businesses more efficiently manage their social media and social care efforts. Sprout gives social me... Learn More

Pricing Starting From

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Buffer

Social Media Management

$ 50
For 1 Month / 5 user(s)

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SproutSocial

Social Media Management

$ 59
For 1 Month / 1 user(s)

Available Features

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Buffer

Social Media Management

150 Connected Social Accounts

Unlimited scheduled posts

RSS feed integration

Rich analytics for your posts

All standard Buffer features

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SproutSocial

Social Media Management

All-In-One Social Inbox

Real-Time Brand Monitoring

Publishing, Scheduling & Drafting

Comprehensive Reporting

Publishing Send-Time Optimization

Advanced Reporting

HelpDesk Integration

Advanced Publishing Permissions

24/5 Support

Custom Branding

Manage Up to 30 Profiles

Free Trial Availability

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Buffer

Social Media Management
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SproutSocial

Social Media Management

Most Favorable User Review

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Buffer

Social Media Management
User review from
10
Jonathan Hatch, MBA
Nov 17, 2015

Buffer is a great tool! They have an amazing support team. My experience using Buffer has allowed me to schedule and share great content across multiple platforms. Pablo by Buffer, is what I call a "Canva Express," allows you to create an image to pair with your posted in a matter of seconds. Buffer once allowed for suggested content. This content helped beef up my pipeline of posts and even led me to having more followers and engagement. The metrics portion of Buffer is also great, and the weekly performance report card gives you a quick view of how you did for the week.

Pros :

  • Superb customer service.
  • Very easy to use.
  • Saves time.
  • Chrome widget that makes scheduling even easier!

Cons :

  • Free version only allows for 3 connected accounts. Limit to how many posts can be scheduled in advance.

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SproutSocial

Social Media Management
User review from
9
Jess Messenger
Nov 4, 2015

Not unlike many other social media management solutions, SproutSocial allows you to queue messages, monitor social conversations and respond within the program. You can very easily see a whole snapshot of your upcoming posts for one or all clients and easily make changes, add photos and determine the best time to send out your content in order to maximize engagement. There won’t be a huge learning curve because it’s a very straightforward solution so I would recommend this to any organization that needs to manage multiple social profiles.

Pros :

The best thing about SproutSocial is that it goes beyond Twitter, unlike many other popular solutions. In addition to Twitter, you can integrate Facebook, LinkedIn, Instagram, and Google+. So rather than using many different tools to analyze your engagement and progress across each platform, you can think of SproutSocial as your all-in-one solution for social media management.

Another feature I really enjoy is the Smart Inbox, which allows you to set up keywords for your client’s brands and have the results delivered to this inbox. This is super helpful if you want to monitor keywords on Twitter or even hashtags on Instagram, especially if you’re running a contest and want all of the results aggregated in one place.

The reports are very clean looking and provide a lot of great analytics for your team and clients to review in order to improve your social media management.

Cons :

Because SproutSocial can integrate multiple types of social media platforms, it is a bit pricier than others on the market. The cheapest plan starts at $60 per month and allows you to handle 10 profiles. For larger firms handling multiple clients and multiple platforms across each client, you may have to upgrade to the third tier team plan, which is a bit pricey at $500 per month.

Overall, though, I would say it’s worth the investment to have all of your social media analytics right at your fingertips within one easy to use the program.

Most Favorable Critic Review

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Buffer

Social Media Management
100
Melissa Agnes , Melissa Agnes

Wednesday 10 April 2013

Buffer is a tool that, honestly, I couldn’t live without! It helps me share all the great content that I consume each morning over the course of the day, and by doing so, it helps me keep my online presence going even when I’m neck-deep in client work (and even on the weekends when I attempt to take some “down” time).So whether you have a small budget or no budget at all, Buffer is at your disposal!

More about Buffer
View all the Buffer Critic Reviews
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SproutSocial

Social Media Management
100
Buckley Elliot , Haiti Analysis

Friday 14 December 2012

The fact is that if you're a business that people know about, or if you want to be that type of business, then you need to read between the social networking lines. That's where everyone talks now. That's where people share their opinions. You need to be able to gauge the buzz, and engage to create the buzz. Sprout Social in my opinion is the best tool available on the internet to do exactly that.

More about SproutSocial
View all the SproutSocial Critic Reviews

Most Unfavorable Critic Review

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Buffer

Social Media Management
100
Saurabh Saha , TechGYD

Saturday 21 September 2013

If you’re a newbie, have small blog and don’t want to invest money now, Buffer App is available for free which will let you to connect up to 4 social media accounts and schedule up to 10 posts.But, if you’re a successful blogger, internet marketer or company and want to boost your social media popularity and engagement then it is highly recommended to go for Awesome (Paid) plan which lets you to connect up to 12 social media accounts, add colleagues and set unlimited posts and tweets to your buffer account.

More about Buffer
View all the Buffer Critic Reviews
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SproutSocial

Social Media Management

No critic review available yet for SproutSocial .

Demo Video

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Buffer Demo Video

Social Media Management

No Demo Video Available.

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SproutSocial Demo Video

Social Media Management

Screenshots

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Buffer

Social Media Management
Screenshot for Buffer 4 screenshots available
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SproutSocial

Social Media Management
Screenshot for SproutSocial 4 screenshots available

Typical Customer

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Buffer

Social Media Management
  • Business
  • Personal Use
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SproutSocial

Social Media Management
  • Business

Supported Devices

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Buffer

Social Media Management
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SproutSocial

Social Media Management

Supported Languages

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Buffer

Social Media Management
  • English
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SproutSocial

Social Media Management
  • English

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