Software Comparison
ion interactive vs CallidusCloud Marketing

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Listed in : Marketing Automation

ion interactive is a marketing apps platform that generates leads and revenue with engaging, highly interactive, digital marketing experiences that ca... Learn More


Listed in : Marketing Automation

CallidusCloud Marketing (formely LeadFormix) helps you align sales and marketing, automate key marketing processes, and accelerate sales. CallidusClou... Learn More

Pricing Starting From

screenshot for ion interactive

ion interactive

Brand Management

No Pricing Available yet.

screenshot for CallidusCloud Marketing

CallidusCloud Marketing

Marketing Automation

No Pricing Available yet.

Available Features

screenshot for ion interactive

ion interactive

Brand Management
  • Engage with Interactivity
  • Generate, Qualify and Profile Leads
  • Agile Testing and Optimization
  • Content Marketing Measurement
  • Content Marketing Analytics
  • Measure Content Results
  • Create, Test and Measure
  • Customizable Logic
  • Interactive Creative Studio
  • Integrated A/B/n
  • Internal and External Sites
  • Interactive Content Marketing
  • Native Salesforce Integration
  • Any Form. No Development.
  • Agile Creation and Testing
  • screenshot for CallidusCloud Marketing

    CallidusCloud Marketing

    Marketing Automation

    Visitor Identification and Intelligence

    Email Marketing

    Lead Nurturing

    Lead Generation

    Lead Management

    Campaign Management

    Sales Enablement

    Lead Scoring

    Social Selling

    CRM Integrations

    Channel Marketing

    Website Optimization

    Reporting and Analysis

    Free Trial Availability

    screenshot for CallidusCloud Marketing

    ion interactive

    Brand Management

    No Free Trial Available.

    screenshot for CallidusCloud Marketing

    CallidusCloud Marketing

    Marketing Automation

    Most Unfavorable User Review

    screenshot for ion interactive

    ion interactive

    Brand Management
  • User review from
    4
    Cheryl Cross
    May 27, 2016

    Not sure why you would ever use a tool like Ion. We used it specifically for our PPC landing pages, but I don't see why you wouldn't just use a tool like Eloqua or Hubspot instead. Building forms in this tool is a total nightmare - good luck if you don't know how to code! The single thing I really liked about the tool was the built in AB testing of landing pages.

    Pros :

    • I really enjoyed the built-in feature for AB testing landing pages.
    • I thought that capability was the greatest feature the product offered.
    • Building landing pages was relatively easy, but not any better than using a tool like Hubspot or Eloqua.
    • I did like the variety of templates it provided to use when creating landing pages, but this was something we paid extra to have developed for us.
    • If you wanted to change the structure of the template on your own, it does require coding skills and it can be very time-consuming.

    Cons :

    • Building forms in this tool is definitely the biggest issue. They don’t make it easy to do by any means. If you want to pass any of the information you receive from the forms you build in Ion Interactive to Salesforce, then you need to map every single field you use. So any field you have in Salesforce that you want to use on a form in Ion will need to be mapped.
    • If you want to create new field to use then, you need to build it in both Ion and Salesforce and map it. If you don’t map each field individually to the system you want to pass the information into then, it won’t be passed over.
    • Passing information from Hubspot to Salesforce is much simpler and doesn’t require the mapping of each individual field.
    • Instead, it uses an API field that syncs the two accounts, so all the fields you use in Salesforce are present in Hubspot. This is not the case for Ion making it very time-consuming.
    • Building and styling forms, in general, is very complicated to do and requires coding.andnbsp;

  • screenshot for CallidusCloud Marketing

    CallidusCloud Marketing

    Marketing Automation

    No unfavorable user review available yet for CallidusCloud Marketing.

    Most Favorable Critic Review

    screenshot for ion interactive

    ion interactive

    Brand Management
    75
    Kate Morris , Kate Morris

    Tuesday 02 March 2010

    This is something I would recommend to a company that has a marketing department and needs a way to test landing pages on the fly without interrupting the IT and web development side. Ion makes it clear that this system is built with marketers in mind, not necessarily code-minded people. It's simple and easy to use, but also builds nice code on the back end.

    More about ion interactive
    View all the ion interactive Critic Reviews
    screenshot for CallidusCloud Marketing

    CallidusCloud Marketing

    Marketing Automation
    75
    Anonymous contribution , TopTenReviews

    Wednesday 31 December 1969

    Callidus Cloud Marketing Automation is an affordable, simple tool for helping you track your B2B performance. The monthly fee is lower than many of the other products in our roundup, and Callidus works specifically with B2B companies to help them understand and leverage the B2B buying process.

    More about CallidusCloud Marketing
    View all the CallidusCloud Marketing Critic Reviews

    Most Unfavorable Critic Review

    screenshot for ion interactive

    ion interactive

    Brand Management

    No critic review available yet for ion interactive .

    screenshot for CallidusCloud Marketing

    CallidusCloud Marketing

    Marketing Automation
    40
    Stephanie Rosenburg , TrustRadius

    Friday 19 June 2015

    CallidusCloud Marketing Automation ProsLeadFormix allows me to manage a large number of mailing lists for the same mailing, avoiding duplicates across lists and letting me suppress lists of my choice.LeadFormix has a straightforward, no-frills email program. This means I can develop my email templates and copy without the hassle of a complicated design platformLeadFormix allows me to share created emails across my team. This is great for collaborated campaigns.

    More about CallidusCloud Marketing
    View all the CallidusCloud Marketing Critic Reviews

    Demo Video

    screenshot for ion interactive

    ion interactive Demo Video

    Brand Management
    screenshot for CallidusCloud Marketing

    CallidusCloud Marketing Demo Video

    Marketing Automation

    Screenshots

    screenshot for ion interactive

    ion interactive

    Brand Management
    Screenshot for ion interactive 4 screenshots available
    screenshot for CallidusCloud Marketing

    CallidusCloud Marketing

    Marketing Automation
    Screenshot for CallidusCloud Marketing 4 screenshots available

    Typical Customer

    screenshot for ion interactive

    ion interactive

    Brand Management
    • N/A
    screenshot for CallidusCloud Marketing

    CallidusCloud Marketing

    Marketing Automation
    • Business
    • Personal Use

    Supported Devices

    screenshot for ion interactive

    ion interactive

    Brand Management
    screenshot for CallidusCloud Marketing

    CallidusCloud Marketing

    Marketing Automation

    Supported Languages

    screenshot for ion interactive

    ion interactive

    Brand Management
    • English
    screenshot for CallidusCloud Marketing

    CallidusCloud Marketing

    Marketing Automation
    • English
    • French
    • Spanish
    • Italian
    • German
    • Japanese
    • Chinese
    • Portuguese

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