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Google's DoubleClick Software is one of the best out there. It provides exceptional bid strategies options as well as a variety of other tools that make paid search better and easier. On that note, one has to decide how much information they are really willing to give to Google. Google already has a lot of data and our becoming a competitor in a lot of industries. However, there isn't a tool out there as good as DoubleClick forbid strategies, and I recommend it highly. The top tool for the product is DS3. It integrates well with Google and the other engines as well.
Friday 06 November 2015
DoubleClick Use Cases and Deployment ScopeParticular teams choose to use DoubleClick at Performics based on their clients' needs. I used it for one client but use a different third party source for another client so it varies widely. I think it works well but the overview tabs are not as consolidated and easy-to-read as Marin. I wish it could be simplified with rows and columns of data, almost like a spreadsheet.More about DoubleClick
Monday 26 March 2012
Justuno is an application that works best for e-commerce businesses ´?¢ so if you have strictly a brick and mortar business ´?¢ then Justuno will not be of use. But if you sell services or products online, then Justuno is very helpful in engaging your customers to prevent ´?¢shopping cart´?¢ abandonment as well as increasing your fan base on your social media sites. The premise behind Justuno is simple, but if you read the community and support pages, you will realize there are a lot of good strategies for leveraging Justuno to increase your revenues and your social media marketing.More about Justuno
Thursday 07 August 2014
What do you like best?Mass market product, most people are familiar, ease of use. What do you dislike?transparency into ad placements and trackingMore about DoubleClick
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