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Thursday 17 October 2013
What do you like best?Bazaarvoice helps simplify adding product reviews and user generated content to e-commerce sites. They moderate reviews content for us based on general criteria that they developed so it's relatively low touch from that perspective. We do respond to reviews publicly when required. We also have a loop to follow up on moderate ratings/reviews that gives us the opportunity to do our best to exceed expectations and delight the customer. What do you dislike?Unfortunately, the star ratings don't integrate with Google ads like had originally hoped so we send a portion of our total review requests to another review site. While we have flexibility with product level reviews we've hoped to expand where reviews are displayed at the category level. While BV insists they have tools to support this after multiple in depth discussions we've found that NOT to be the case. Also, some of the SEO features like the cloud "SEO link" tend to be more hype or at least not worth all the sales discussion it receives.More about Bazaarvoice
Friday 15 March 2013
It's entirely possible that ProofHQ could be perfect for your needs. Just be sure to spend the time up front clarifying your needs and wants, and then *watch* it being done in a demo. Use the free trial version aggressively.More about ProofHQ
Monday 30 November -1
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