Cloudswave Score for Socialbakers
Rating based on 15 Critic Reviews
David Isherwood, on TrustRadius
Socialbakers Analytics Use Cases and Deployment ScopeWe've deployed Socialbakers Analytics to all of our community managers, to regional digital leads and to the central social media team. We use it to monitor performance on key KPIs including engagement and response rate. It is equally used to benchmark performance both internally across regions and markets and also with external industry and non industry pages. The content news feed function is used to allow community managers to see what content is getting good results for their colleagues in other markets.
Pros : BenchmarkingEasy to download reports - ready made powerpoint is a great featureContent news feed
Cons : The ability to run a search for content could be improvedUser management has recently been integrated and could be developped a little
Sam Wilson-Späth, on TrustRadius
Socialbakers Analytics Use Cases and Deployment ScopeWe use Socialbakers Analytics at all social touch points across departments and countries: within marketing, research, PR, corporate communications and customer care. It allows us to track competitors, benchmark ourselves, and easily share information with our C Suite.
Pros : Incredibly good data visualisation, which is often the 'forgotten last mile' of analytics products: make it very easy to share with Execs without having to pretty it up yourselfGreat UX, making research quick and fastBest competitor analysis tool on the marketUpgrade regularly
Cons : I'd like an integrated listening tool, so I can rely on one supplier for both.
Alexander Onish, on TrustRadius
Socialbakers Analytics Use Cases and Deployment ScopeSocial Bakers Analytics is being used by a variety of different business units across L'Oréal. From the brands themselves to our corporate employer branding team, the tool centralizes the monitoring of the hundreds of social accounts worldwide. Depending on the user, the tool can help be on top of an international fleet of accounts or an entire portfolio of brands in one geographic area. Beyond montinoring our own pages, Analytics helps us keep track of our competitors and compare their performance with our own as a way to level set and benchmark.
Pros : Easy to use design and interface - the fact that we can easily visualize and navigate makes it easy to digest and find data.Simple reporting - We can quickly download reports that we circulate to different teams and to upper management. After you set up 1 report, you can just schedule it and it arrives in the inboxes of whomever you need.One-stop-shop. Rather than going to each social tool separately, learning many different systems and compiling data into a spreadsheet, we just need to visit
Cons : LinkedIn analysis is missingChinese social media is missing
Shel Gatto, on AppAppeal
Socialbakers is an extensive analytics and social networking service that is ideal for companies that need a serious way to track and improve marketing campaigns. The service includes a number of helpful features, however all those extras come at a price. Small businesses and startups may not have the budget to purchase some of Socialbakers’ more advanced subscription plans. Users can choose from numerous packages and various services to tailor the experience to their needs.
Marisa Peacock , on CMS Wire
Socialbakers Analytics PRO is scalable for the smallest business to large enterprises. It's becoming increasingly difficult to manage your brand's social media presence on your own. Socialbakers aims to lend a helping hand to community managers so they can effectively keep on top of trends, changing behaviors and competitors.
Ian Cleary, on Razor Social
Socialbakers is the only tool that provides country and region level reporting. Its analytics are quite comprehensive and there are good options for competitor analysis.
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