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Social Profiles: Unlimited
Enhanced Analytics Reports: Unlimited
Message Scheduling: Advanced
Team Members: Up to 500,000
App Integrations: Unlimited
HootSuite University: Included
Vanity/Custom URL's: Unlimited
Message Archiving: Unlimited
Enhanced Technical Support
Dedicated Account Rep
Social contacts 50000
Extra 1000 social contacts $0.70 per 1000
Best time to tweet Report Custom segments of 1000
Community insights Custom segments
Follow / Unfollow management
Pro features (expand)
Collaboration teams 3 (you+2)
Twitter DM campaigns
E-mail import 250
Technical support Premium
I use it for my personal business and for clients I manage. Bang for the buck I can't complain at all. I can use the app on my phone when I am traveling for work or traveling for fun. Because it's easy to work with and a great price I consult start-up businesses on how to use it because it's so helpful.
I’ve previously used SocialBro and find it a very easy to use solution for monitoring client Twitter profiles to ultimately improve them. The offerings are broken up into three areas: ListeningandInsights, Social Marketing and Twitter Advertising. I would definitely recommend it for ListeningandInsights, which is what I have used it for.
HootSuite is a fine tool for people that simply want to find a better way to spend their social media time. Unfortunately, it doesn’t allow you to do much else, so for me, it raises the question as to why? There are a very few brands out there that can afford to simply stay active on social media and engage with their community and have success without doing much else marketing work. Typically, people that want to grow their businesses have to take a more multifaceted approach. Sure, have social media is great, but to what end do you make that effort? What is the best case scenario? Someone falls in love with your Facebook posts so much that they decide to buy your goods or pay for your services? Most likely, that isn’t how it will go. It is much more likely that they will Like your post and move on, leaving all your hard work to waste. By taking a more strategic approach and linking all of your marketing efforts to ensure that they all drive towards the same goal, you will see an increase in overall production. Sure, getting people to Like your posts is good, but that doesn’t make a sell. What you need to be really focused on is driving value for your business, and the way you can do that is by leveraging and creating valuable content. Use your social networks to share this content, but have the content live on your website itself, that way people have to come to your website to view it. This enables them to be exposed to more of your material while also giving you the opportunity to gate some of the more valuable things. For instance, you can talk lightly about a topic in a blog article. This can be freely accessible to anyone. Then you can elaborate on that topic for a downloadable offer like a white paper or an eBook. That way you will gain their contact information and be able to market to them moving forward.
Wednesday 30 September 2015
Hootsuite Enterprise Use Cases and Deployment ScopeAt Spectrum Health, we are currently using Hootsuite Enterprise within the System Communications and Marketing department. It is primarily used by the Social Media team; however, the Social Media team is in charge of managing others within the department who are using the tool. This addresses security, consistency, and ease of use.More about Hootsuite
Friday 31 January 2014
SocialBro Use Cases and Deployment ScopeWe were using SocialBro to build our influence through social media and attempt to gain followers and spread our brand in this dynamic field.More about Audiense
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