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Filter earned and owned content from major social networks, blogs and review sites
Aggregate, curate and publish content as social hubs to web, social, retail and mobile channels
Control the flow with content white-listing, moderation or auto-publishing
Stream user created videos, images and posts via the Content API to web properties, online ads, retail kiosks and other digital channels
Make UGC shoppable with custom calls to action embedded in socially curated content
Analyze performance with fully configurable KPIs
Google's DoubleClick Software is one of the best out there. It provides exceptional bid strategies options as well as a variety of other tools that make paid search better and easier. On that note, one has to decide how much information they are really willing to give to Google. Google already has a lot of data and our becoming a competitor in a lot of industries. However, there isn't a tool out there as good as DoubleClick forbid strategies, and I recommend it highly. The top tool for the product is DS3. It integrates well with Google and the other engines as well.
Monday 19 March 2012
Overall, it's a powerful, premium solution for managing large social media accounts and campaigns.More about EngageSciences
Friday 06 November 2015
DoubleClick Use Cases and Deployment ScopeParticular teams choose to use DoubleClick at Performics based on their clients' needs. I used it for one client but use a different third party source for another client so it varies widely. I think it works well but the overview tabs are not as consolidated and easy-to-read as Marin. I wish it could be simplified with rows and columns of data, almost like a spreadsheet.More about DoubleClick
Tuesday 15 July 2014
Instead of going to a number of different service providers to get all the various online marketing tools that you need, you can effectively get just about all of them through Wishpond. Now that’s smart! When you sign up for Wishpond, you gain access to so many different tools for so many different aspects of your overall marketing campaign. The wizards for creating contests, coupons and so on are just as easy to follow as the one for creating a landing page.More about Wishpond
Thursday 07 August 2014
What do you like best?Mass market product, most people are familiar, ease of use. What do you dislike?transparency into ad placements and trackingMore about DoubleClick
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