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Yoast is most well-known for its plugin for Drupal and WordPress. WordPress is the version I am most familiar with, and is the most common version. It is practically a given on every WordPress project I do. It is the best and most flexible plugin for setting up SEO on a WordPress site that I have found. The two most important things it can do quickly and easily is to templatize clean URLs and clean title tags. While there are other ways to do this, the Yoast plugin is definitely the easiest and most effective. There are other SEO features built into the plugin as well. For example, it can selectively set types of pages (i.e., category, author, archive, etc.) to “noindex, follow”, a common recommendation for WordPress blogs. This plugin is most commonly compared with All in One SEO Pack. While All in One SEO Pack is generally capable of doing everything that Yoast does, there is one key difference that causes me to go with Yoast instead. When All in One SEO Pack adds things like title tags and meta descriptions to a page, it keeps the page from rendering until everything else is loaded, and then inserts the changes. For any site that loads even slightly slow, this means a blank page until the page is fully loaded. This is not a great practice, and Yoast manages to make the changes without hurting the load speed. It is extremely easy to use, and it is free to download the basic version. I have not yet found a need to upgrade it to the full version, but if you need additional support, it is certainly an option.
- Easy to use - Basic version is free - Performs many global SEO functions on a WordPress site - Doesn’t hurt load speed
- Only works on a couple open source platforms (mainly WordPress and Drupal)
Linkdex is an extremely powerful tool with cutting edge features that can be used to help manage your whole digital marketing campaigns and extract valuable insights and potential opportunities as well as providing the ability to identify and build relevant relationships. To get the most out of Linkdex, it’s very important to invest quite a lot of time setting up the campaigns properly. The tool does not come cheap, so it is designed to provide digital marketers with everything they need from a single platform. While it does provide a lot of great features, I believe that having a toolbox with many tools is something that we should all have, as different tools specialise in different areas, so relying on one tool to do everything isn’t a great idea. That being said, Linkdex does offer features that you won’t find in other tools, like the Entity Browser which can be used to find bloggers with authority and the relationships between them, allowing you to become a professional stalker to find relevant bloggers.
Friday 01 July 2011
If you are looking for an comprehensive and advanced SEO solution for your WordPress blog or website, I would highly recommend that you consider trying out WordPress SEO by Yoast. It is head and shoulders above any other free SEO plugin that I’ve come across.More about Yoast
Wednesday 31 December 1969
The fully customizable dashboards make Linkdex the perfect tool for mid-sized and large (online) marketing teams. Any team member can focus on the data that matters most for him or her, without losing track of the bigger picture. This will make it a lot easier to introduce this tool to your team with all team members actually using it.More about Linkdex
Saturday 15 March 2014
Yoast’s supposedly customized report to us is one of the shoddiest, error-filled documents I have ever encountered in my thirty-plus years as a professional.More about Yoast
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