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Not sure why you would ever use a tool like Ion. We used it specifically for our PPC landing pages, but I don't see why you wouldn't just use a tool like Eloqua or Hubspot instead. Building forms in this tool is a total nightmare - good luck if you don't know how to code! The single thing I really liked about the tool was the built in AB testing of landing pages.
Tuesday 02 March 2010
This is something I would recommend to a company that has a marketing department and needs a way to test landing pages on the fly without interrupting the IT and web development side. Ion makes it clear that this system is built with marketers in mind, not necessarily code-minded people. It's simple and easy to use, but also builds nice code on the back end.More about ion interactive
Friday 19 September 2014
SharpSpring is special because they are one of the newest marketing automation platforms on the market. Some might see this as a disadvantage. However, SharpSpring has been able to use their late arrival to their advantage. SharpSpring looked at what all the other marketing automation platforms were doing and took their aim to execute each feature in the simplest, most intuitive way possible.More about SharpSpring
Tuesday 15 July 2014
Instead of going to a number of different service providers to get all the various online marketing tools that you need, you can effectively get just about all of them through Wishpond. Now that’s smart! When you sign up for Wishpond, you gain access to so many different tools for so many different aspects of your overall marketing campaign. The wizards for creating contests, coupons and so on are just as easy to follow as the one for creating a landing page.More about Wishpond
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