Software Comparison
SimplyCast vs CallidusCloud Marketing vs Pardot

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Listed in : Marketing Automation

SimplyCast is an all in one marketing suite for organizations worldwide. SimplyCast's software automates email, survey, event, SMS, fax, Twitter and ... Learn More


Listed in : Marketing Automation

CallidusCloud Marketing (formely LeadFormix) helps you align sales and marketing, automate key marketing processes, and accelerate sales. CallidusClou... Learn More


Listed in : Marketing Automation

Pardot, a salesforce.com Company, is a B2B Marketing Automation supplier that boosts income and increase proficiency for organizations with multi-touc... Learn More

Pricing Starting From

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SimplyCast

Marketing Automation

Free Plan

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CallidusCloud Marketing

Marketing Automation

No Pricing Available yet.

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Pardot

Marketing Automation

$ 1000
For 1 Month / 1 user(s)

Available Features

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SimplyCast

Marketing Automation

Included Contacts 40,000

Remove Logo

Shortcode

Social Media Integrations

Social Media Posting

Landing Page Creator

Event Management

Repeating Triggers

Mobile Marketing

Included Contacts 5,000

Import & Export

Media File Sharing and Tracking

Wizard driven, no IT required

Custom Event Driven Triggers

Email Creator

Surveys and Polls

Coupons

Email and Page Templates

Industry Leading Deliverability

Brand Monitor (Twitter/FB/LinkedIn)

Smart Targeting by Demographics and Behaviour

Web Form Lead Capture

Customization Capabilities

Google Adwords

Inbound Marketing

Contact & List Management

Workflow Automation

Reports & Analytics

CM - Contact Management

3rd Party CRM Integration

Anonymous Visitor Tracking

Form Builder

Event

Facebook

Fax

SMS

Voice

Survey

Landing Page

Twitter

Email

screenshot for CallidusCloud Marketing

CallidusCloud Marketing

Marketing Automation

Visitor Identification and Intelligence

Email Marketing

Lead Nurturing

Lead Generation

Lead Management

Campaign Management

Sales Enablement

Lead Scoring

Social Selling

CRM Integrations

Channel Marketing

Website Optimization

Reporting and Analysis

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Pardot

Marketing Automation

In-depth Prospect Tracking

Lead Nurturing & Email Marketing

Lead Scoring & Grading

ROI Reporting

Real Time Alerts

Forms & Landing Pages

Standard CRM Integration

Advanced Email Analytics

Email Rendering Preview & Spam Analysis

Email and Landing Page A/B Testing

Advanced Dynamic Content

Google AdWords Integration

API Access - Up to 25K calls/day

Integrated Marketing Calendar

Social Profiles

Chat Support

Custom User Roles

Custom Object Integration

API Access - Up to 100K calls/day

Dedicated IP Address

Phone Support

Free Trial Availability

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SimplyCast

Marketing Automation

No Free Trial Available.

screenshot for Pardot

CallidusCloud Marketing

Marketing Automation
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Pardot

Marketing Automation

No Free Trial Available.

Most Favorable User Review

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SimplyCast

Marketing Automation

No favorable user review available yet for SimplyCast .

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CallidusCloud Marketing

Marketing Automation

No favorable user review available yet for CallidusCloud Marketing.

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Pardot

Marketing Automation
User review from
10
Robert Belton
Mar 4, 2016

I would like to be able to avoid an overly positive review on this product to avoid scrutiny, but I have only the best things to say about its period. The customer service team is impeccable; the user-interface is flawless, fluid, easy and enjoyable to use; the functionality is jaw-dropping, and the ease at which you can use the software even if you're inexperienced is incredible.

Pros :

  • Pardot syncs with Salesforce impeccably, and it seems as if this was a match made in heaven.
  • This allows us to create reports and monitors analytic with ease and complete clarity, and our lead transfer and conversion process goes very smoothly.
  • I know if we schedule an email blast or marketing effort with Pardot, that the job will get done, and the results will be clear and leads waiting in the queue for our team to qualify and pursue in the morning.
  • It is also easy to set up a mini campaign or “drip” campaign for email marketing at the drop of a dime and get the results of interaction with a target audience.
  • My organization will often times create the appearance of an email blast effort for 100 or less contacts, and allow us to focus on key targeted individuals behavior to understand how they are interacting with our company’s content and analytics on conversion from that particular effort.
  • It is possible to embed a cookie within a simple email like detailed below, and you can track the interaction of that prospect ongoing with your website (yours only, not anything they do, obviously).

Cons :

  • The ONLY complaint I have about Pardot is more of a convenience one; in that it can take a long time (sometimes 24 hours ) to upload a lead / contact list of recipients into Pardot to engage them in a campaign.
  • This isn't usually an issue because we schedule our releases well in advance, but if anything ever comes up where we need to issue something NOW, we can be left without a paddle in that respect, and forced to release it ourselves in the old fashion way.

Most Favorable Critic Review

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SimplyCast

Marketing Automation
100
Anonymous contribution , MarketingBlueBook.com

Wednesday 31 December 1969

The 360 Automation Manager improves customer relations and engagement by providing immediate responses even when a customer care representative might not be available. The platform never forgets a birthday or an oil change reminder or a perfectly timed special promotion.

More about SimplyCast
View all the SimplyCast Critic Reviews
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CallidusCloud Marketing

Marketing Automation
75
Anonymous contribution , TopTenReviews

Wednesday 31 December 1969

Callidus Cloud Marketing Automation is an affordable, simple tool for helping you track your B2B performance. The monthly fee is lower than many of the other products in our roundup, and Callidus works specifically with B2B companies to help them understand and leverage the B2B buying process.

More about CallidusCloud Marketing
View all the CallidusCloud Marketing Critic Reviews
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Pardot

Marketing Automation
75
Anonymous contribution , Hosted Apps and tools

Monday 26 April 2010

Pardot comes across as a very impressive top end lead management and email marketing automation system. It is well worth investigation for a mid to large organisation looking to develop lead nurture.

More about Pardot
View all the Pardot Critic Reviews

Most Unfavorable Critic Review

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SimplyCast

Marketing Automation
20
Anonymous contribution , GetApp

Tuesday 18 November 2014

Terrible software and the support is worse. There are too many providers out there to settle for this type of buggy software and people who just don't care. Very poor open rates - you would be much better off spending a few dollars more to get your emails read.

More about SimplyCast
View all the SimplyCast Critic Reviews
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CallidusCloud Marketing

Marketing Automation
40
Stephanie Rosenburg , TrustRadius

Friday 19 June 2015

CallidusCloud Marketing Automation ProsLeadFormix allows me to manage a large number of mailing lists for the same mailing, avoiding duplicates across lists and letting me suppress lists of my choice.LeadFormix has a straightforward, no-frills email program. This means I can develop my email templates and copy without the hassle of a complicated design platformLeadFormix allows me to share created emails across my team. This is great for collaborated campaigns.

More about CallidusCloud Marketing
View all the CallidusCloud Marketing Critic Reviews
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Pardot

Marketing Automation
40
Giulia Biondi , GetApp

Sunday 01 March 2015

More about Pardot
View all the Pardot Critic Reviews

Demo Video

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SimplyCast Demo Video

Marketing Automation
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CallidusCloud Marketing Demo Video

Marketing Automation
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Pardot Demo Video

Marketing Automation

Screenshots

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SimplyCast

Marketing Automation
Screenshot for SimplyCast 4 screenshots available
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CallidusCloud Marketing

Marketing Automation
Screenshot for CallidusCloud Marketing 4 screenshots available
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Pardot

Marketing Automation
Screenshot for Pardot 5 screenshots available

Typical Customer

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SimplyCast

Marketing Automation
  • Business
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CallidusCloud Marketing

Marketing Automation
  • Business
  • Personal Use
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Pardot

Marketing Automation
  • Business

Supported Devices

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SimplyCast

Marketing Automation
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CallidusCloud Marketing

Marketing Automation
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Pardot

Marketing Automation

Supported Languages

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SimplyCast

Marketing Automation
  • English
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CallidusCloud Marketing

Marketing Automation
  • English
  • French
  • Spanish
  • Italian
  • German
  • Japanese
  • Chinese
  • Portuguese
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Pardot

Marketing Automation
  • English

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