Software Comparison
RankWatch vs SEO Toolkit vs Moz Analytics vs UpCity

Save time and effort by comparing these leading SEO & SEM software.
Quickly access the latest reviews to read actual user opinions and ratings. Get amazing coupons and discounts, access Free Demos or Trials immediately.



Listed in : SEO & SEM

Rankwatch is an SEO Management Platform which aims at automating processes of Digital Agencies all over the world, using its features which have Artif... Learn More

Free Trial

Listed in : SEO & SEM

For Web developers, hosting providers, and Web server administrators, SEO Toolkit serves to increase the relevance of their websites in search results... Learn More


Listed in : SEO & SEM

Moz Analytics is an extension of the original product SEOMoz PRO platform; the latter mainly focused on organic search data.Moz offers robust APIs for... Learn More


Listed in : SEO & SEM

UpCity is a robust SEO Software and education platform that gives you reporting and insights and a step-by-step UpCity is a robust SEO Software and e... Learn More

Pricing Starting From

screenshot for RankWatch

RankWatch

Competitive Intelligence

$ 29
For 1 Month / 1 user(s)

screenshot for SEO Toolkit

SEO Toolkit

SEO & SEM

Free Plan

screenshot for Moz Analytics

Moz Analytics

PromotionZone

$ 99
For 2 Months / 1 user(s)

screenshot for UpCity

UpCity

SEO & SEM

$ 39
For 1 Month / 1 user(s)

Available Features

screenshot for RankWatch

RankWatch

Competitive Intelligence

7500 Keywords

Daily Rank Refresh

Local/City Rank Tracking

Automated Alerts

White Label Reporting

Multiple Logins

Competitor Analysis

100% White Label Interface

Account Manager

screenshot for SEO Toolkit

SEO Toolkit

SEO & SEM

Increase Website Traffic and Revenue

Influence and Update Search Engines

Improve Customer Experience

Analyze Your Website

Generate Detailed Reports

Manage Search Engine Access

screenshot for Moz Analytics

Moz Analytics

PromotionZone

100 Moz Analytics Campaigns

7,500 Keywords

1,250,000 Crawled Pages

Includes Branded Reports

150 Social Accounts

Unlimited Seats

screenshot for UpCity

UpCity

SEO & SEM

15 Campaigns 

20 Keywords Tracked (per site)

SEO Report Card

KW Ranking & Link Reports

Activity/Task Tracking Report

Full API Access

Branded PDF Reports

Co-Branded Application

Custom Subdomain

Free Trial Availability

screenshot for UpCity

RankWatch

Competitive Intelligence
Free Trial Available
screenshot for UpCity

SEO Toolkit

SEO & SEM
screenshot for UpCity

Moz Analytics

PromotionZone
screenshot for UpCity

UpCity

SEO & SEM

Most Favorable User Review

screenshot for RankWatch

RankWatch

Competitive Intelligence

No favorable user review available yet for RankWatch.

screenshot for SEO Toolkit

SEO Toolkit

SEO & SEM

No favorable user review available yet for SEO Toolkit.

screenshot for Moz Analytics

Moz Analytics

PromotionZone
User review from
10
Matthew Veil
Jun 11, 2016

I started using Moz to not only get more in-depth tracking tools but to simplify the process while having more resources to learn local online marketing with. They are a great company with a great tool with a lot of insight into staying up to date with a tool that can handle a lot of up to date trends. Whether you have one company with multiple websites or are like me and manage multiple clients marketing campaigns, it's a great tool to have.

Pros :

  • They have very simple tracking tools that are super easy to get started with integrating to websites and what's even better is that you can find insight into local competitors as well.
  • The more information you have that is easy to understand with quick and easy access to the better as a marketer and or business owner and Moz provides that.
  • I like how automatic reports are emailed to my clients, most of which don't care to read but like how I can provide data into how they are doing.
  • Most of the time because of all these reports I end up having quarterly or yearly meetings and the common thought from my customers are,"Wow, you can bring a lot of insight and information to the table".
  • Competitor comparisons can be chosen by you and not by some auto generated tool, and you can see the difference no matter how big or small what competitors are doing in regards to link building, onsite search engine optimization or other key insight needed to market for my clients in direct relation to what other companies are doing locally.andnbsp;

Cons :

  • Not for the complete novice but still easy to get moving forward on. They offer a free trial, to begin with, but if you are getting into the online marketing, I would recommend reading up a lot of material in their free information section to know more about what you'll be dealing with.
  • I'd then would recommend the free trial and get a hold of people who have used it in their online community and see how much more you can apply it to your business.

screenshot for UpCity

UpCity

SEO & SEM

No favorable user review available yet for UpCity.

Most Unfavorable User Review

screenshot for RankWatch

RankWatch

Competitive Intelligence
  • User review from
    0
    Solomon Kleinsmith
    Feb 20, 2015

    I've tried just about every SEO rank tracker out there. Rank Watch worked well for a while, started to get terribly buggy, got even worse, then after two months of unfixed glitching and interfering with client work - I cancelled my account. Lo and behold, a few weeks later, I still was charged. I reported them to PayPal - avoid at all costs. There are plenty of better options - personally I like Bright Local the most, and and Pro Rank Tracker is better, and has been reliable since they were in free beta testing, if you just want a bare bones rank tracker.

  • screenshot for SEO Toolkit

    SEO Toolkit

    SEO & SEM

    No unfavorable user review available yet for SEO Toolkit.

    screenshot for Moz Analytics

    Moz Analytics

    PromotionZone

    No unfavorable user review available yet for Moz Analytics.

    screenshot for UpCity

    UpCity

    SEO & SEM

    No unfavorable user review available yet for UpCity.

    Most Favorable Critic Review

    screenshot for RankWatch

    RankWatch

    Competitive Intelligence
    75
    Moosa Hemani , SETalks

    Tuesday 11 December 2012

    The results went amazingly awesome and rankings were pretty much accurate.

    More about RankWatch
    View all the RankWatch Critic Reviews
    screenshot for SEO Toolkit

    SEO Toolkit

    SEO & SEM
    100
    Chris Simmance , Koozai

    Monday 15 April 2013

    Recently I came across the Microsoft SEO Toolkit and have been blown away at how thorough it is as an SEO tool! 

    More about SEO Toolkit
    View all the SEO Toolkit Critic Reviews
    screenshot for Moz Analytics

    Moz Analytics

    PromotionZone
    100
    Kevin , Drop Out Got Rich

    Wednesday 13 March 2013

    SEOmoz is a must Have Package For All Webmasters. I Strongly Recommend SEOmoz Pro.

    More about Moz Analytics
    View all the Moz Analytics Critic Reviews
    screenshot for UpCity

    UpCity

    SEO & SEM
    100
    Anonymous contribution , HiMerit

    Tuesday 03 June 2014

    We use UpCity with many of our clients.  It really helps us stay on track with what we are doing for our clients.  We are able to get a nice progress report and even in a fun point system.  UpCity has a great reporting feature that shows us our overall “SEO Report Card”, our Keyword Ranking, Link Analysis, and Activity with how much work we are doing for each client.

    More about UpCity
    View all the UpCity Critic Reviews

    Most Unfavorable Critic Review

    screenshot for RankWatch

    RankWatch

    Competitive Intelligence

    No critic review available yet for RankWatch .

    screenshot for SEO Toolkit

    SEO Toolkit

    SEO & SEM

    No critic review available yet for SEO Toolkit .

    screenshot for Moz Analytics

    Moz Analytics

    PromotionZone
    50
    Anonymous contribution , Target Internet

    Thursday 31 October 2013

    One of my criticisms of the SEOmoz tools has always been that they felt a bit style over substance. Moz analytics is still a beta product so I’m not going to be too harsh here but the toolset does to me still feel a bit empty and I’m not convinced there’s much of an improvement over the old Pro dashboard which Moz Analytics will replace. However some of the tools are excellent and the content is really useful for keeping you up to date.

    More about Moz Analytics
    View all the Moz Analytics Critic Reviews
    screenshot for UpCity

    UpCity

    SEO & SEM
    25
    Aaron Wall , SEO Book

    Tuesday 06 April 2010

    When I got to look at DIY SEO (aka UpCity) my first thought was: good structureandlayout, lets see what is under the hood. But then after opening up the hood I found a car with no engine. On a score of usability I would give the site a 9 or a 10, but in terms of utility it would be lucky to score as high as a 2 or a 3.

    More about UpCity
    View all the UpCity Critic Reviews

    Demo Video

    screenshot for RankWatch

    RankWatch Demo Video

    Competitive Intelligence
    screenshot for SEO Toolkit

    SEO Toolkit Demo Video

    SEO & SEM
    screenshot for Moz Analytics

    Moz Analytics Demo Video

    PromotionZone
    screenshot for UpCity

    UpCity Demo Video

    SEO & SEM

    Screenshots

    screenshot for RankWatch

    RankWatch

    Competitive Intelligence
    Screenshot for RankWatch 4 screenshots available
    screenshot for Moz Analytics

    Moz Analytics

    PromotionZone
    Screenshot for Moz Analytics 4 screenshots available

    Typical Customer

    screenshot for RankWatch

    RankWatch

    Competitive Intelligence
    • Business
    screenshot for SEO Toolkit

    SEO Toolkit

    SEO & SEM
    • Personal Use
    screenshot for Moz Analytics

    Moz Analytics

    PromotionZone
    • Business
    screenshot for UpCity

    UpCity

    SEO & SEM
    • Business

    Supported Devices

    screenshot for RankWatch

    RankWatch

    Competitive Intelligence
    screenshot for SEO Toolkit

    SEO Toolkit

    SEO & SEM
    screenshot for Moz Analytics

    Moz Analytics

    PromotionZone
    screenshot for UpCity

    UpCity

    SEO & SEM

    Supported Languages

    screenshot for RankWatch

    RankWatch

    Competitive Intelligence
    • English
    screenshot for SEO Toolkit

    SEO Toolkit

    SEO & SEM
    • English
    • German
    • Russian
    screenshot for Moz Analytics

    Moz Analytics

    PromotionZone
    • English
    screenshot for UpCity

    UpCity

    SEO & SEM
    • English

    Free Download: SEO & SEM Software Pricing Guide

    Enter your email and press continue to start downloading.

    Detailed comparison of the 10 best SEO & SEM software!

    One last step to begin your download:

    Complete this brief form and we'll email you the PDF document.

    Thank you for downloading the Detailed comparison of the 10 best Marketing softwares white paper..

    The white paper has been sent to your email. You can also download it right now from this URL: Detailed comparison of the 10 best Marketing softwares


    Detailed comparison of the 10 best Marketing softwares