Software Comparison
PowToon vs Wistia

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Listed in : Online Video Platform

PowToon is a cloud-based SaaS for creating animated videos; the software is suitable for marketing professional, startups and educators. It provides t... Learn More

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Listed in : Online Video Platform

Wistia patent-pending technology allows corporations, small businesses, media agencies, and non-profits to easily share video and evaluate its effecti... Learn More

Pricing Starting From

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PowToon

Video Editing

Free Plan

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Wistia

Online Video Platform

Free Plan

Coupons & Deals

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Wistia

Online Video Platform

No Coupons or Deals are available yet for Wistia.

Available Features

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PowToon

Video Editing

Watermark: Powtoon Watermark

Video Outro: Created Using PowToon

Download Quality: No Download

Max. length: Up to 5 min.

Upload to YouTube: SD Quality

Royalty free music: 10 tunes

Royalty free styles: 10 styles

Add your own art: Unlimited

Storage: Unlimited

Video Streaming: Coming Soon

Commercial rights: Use with PowToon Branding

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Wistia

Online Video Platform

Bandwidth Discounts

Bandwidth prices drop with volume - as low as $0.06 per-GB.

Multiple Top Tier CDNs

Videos served by multiple top-tier CDNs with hundreds of globally distributed nodes.

Clear, Up-Front Pricing

Flat per GB pricing based on your bandwidth usage.

Proven Infrastructure

Wistia currently delivers hundreds of TB of videos daily.

Free Trial Availability

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PowToon

Video Editing
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Wistia

Online Video Platform

Cloudswave Editorial Review

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PowToon

Video Editing

PowToon Review by Cloudswave

Create Compelling Animations with PowToon

If you want to communicate in a fun way with your customers and potential customers, I really think you should look into using animation.
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However, unless you have a background in this medium, you’ll want to use PowToon to create your videos. Before I finally went with this platform, I looked at plenty of others, and this one is one of the winners. As a small business owner, I can’t recommend this product enough.

Animation Equals Engagement

PowToon has worked out to be a net positive for my company. Although I’m not an expert when it comes to online marketing, I know how important it is to use SEO (Search Engine Optimization) tactics to get the most exposure possible. Otherwise, all my hard work is going to mean nothing.
While I do my best to put quality writing all over my site and even update my blog continually, it has become clear to me that’s no longer enough. Both Google and my customers have made it quite clear: video is an important medium.
The problem is that making actual, high-quality videos is difficult. I didn’t want to spend thousands on equipment and then worry about how I come across on camera. There’s really only so much you can do with traditional videos too, unless you want to keep spending money on large concepts.
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With the videos PowToon lets me make, the sky’s the limit. I can make them in a matter of minutes, upload them to my site and rest easy at night knowing I’ve produced great content for my viewers that Google will reward me for as well. I honestly feel bad for anyone who hasn’t discovered how easy—and effective—animation can be.

It’s Used by Major Corporations

Before I began looking for animation software, I really didn’t know how popular it had become. You could literally spend an entire day looking at all the various platforms out there. Obviously, this would be a daunting task and not a very good use of your time.
One of the reasons I zeroed in on PowToon early on was simply that so many others use it. In fact, some four million other business owners from all over the world have used this software. Amongst them are major corporations like eBay, Pfizer, Cisco and Starbucks. My small business may not be on the same level as those giants, but I figured that if it was good enough for them, it was good enough for my needs too. Thankfully, I was right. 

Get Going in a Flash

Aside from all the time you could spend trying to find the best fit for your animation making needs, you could waste a lot more going through tutorial after tutorial trying to get the hang of the platform you chose. I was happy to find that using PowToon was very easy. The designers definitely made their software with the absolute beginner in mind. I’ve never done any kind of animation work before, but had no problem using this tool. 
Don’t confuse simple with simplistic though. I’ve since made all kinds of animations with PowToon and have yet to be disappointed by the results, nor have my ideas ever been limited. While this software isn’t the kind that’s going to allow you to make hours-long stories on a massive scale, any of your business needs should be no problem.

Affordability

Another really great surprise I discovered when I began using PowToon was how affordable it was. At first, I was pretty worried about what it would cost to bring my ideas to life. That just sounds like something that would be pretty expensive. I know it can easily cost hundreds of dollars to get a simple two-minute video made when you try outsourcing it to a freelance animator. This just wasn’t a cost I could afford on a regular basis.
Fortunately, I found out that you can basically try PowToon for free. This version is extremely basic, but provides you with more than enough to get your feet wet and see what’s possible with the platform. You can make a five-minute video in 11 different styles and choose from 10 different tunes.
That may not seem like much, but it provides far more than most other free versions of animation software out there. A lot of companies don’t even offer a free plan, but those that do fall short of all these options. This definitely stuck out to me when I was searching for a platform.
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Their Pro plan will give you far more and probably work for most small businesses, just as it does for mine. While it’s $59/month, if you pay for an annual plan, it will come out to just $20 a month. While I recommend starting there, some of you may decide you’d like the Business package better. In that case, you can either pay $127 a month or, if you go with the annual billing, $59 a month. Begin trying the platform for absolutely free like I did. This may also help some of you get your budget together so you can pay for the annual package you want and get one of those great discounts.

Around the Clock Support

As I mentioned, PowToon is very intuitive and easy to use. I definitely didn’t have any animation experience before using it, but that didn’t slow down me down in the least. Still, I like knowing that the company provides 24/7 support. If I do have a problem, I want help with it ASAP. While it may not be an emergency situation, that’s just a feature I expect from any service I pay good money for. Of course, sometimes—like in the case of a presentation or sales pitch, it would be essential that I got help immediately.
Thanks to PowToon, you can create amazing animations for everything from blog content to sales pitches to tutorials and more. You don’t need any experience with animation or even a large budget. Like me, you’ll be able to get started for free and in just a matter of minutes.
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Wistia

Online Video Platform

No Cloudswave Editorial Review available yet.

Most Favorable User Review

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PowToon

Video Editing
User review from
10
tsuiwilliam
Sep 7, 2014

Excellent product, some features need work. We made our first video presentation within 2 hours, and with the video we landed our first major client and major investment. Definitely money well spent for us!!

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Wistia

Online Video Platform
User review from
10
Matthew Veil
Jun 11, 2016

So happy to use Wistia on my own website and website I manage. Giving me easy insights and easy control on what people see. So many reasons to use Wistia and why I love using their platform. Designed for both novices and experts you can't make a better investment when it comes to video. Plus I don't have to host my own videos now on my WordPressandnbsp; site which can bog it down.

Pros :

  • Yes, you can use youtube but... you have a ton more options with Wistia. You can easily control what call to actions you have and where they come up, I don't have to worry about competitor videos popping up after my video plays vs. youtube.
  • It's much easier to protect your video on Wistia. And it looks much cleaner and modern on your website, so if you want to look professional Wistia is the way to go.

Cons :

  • It took me a little while to get trained on their system. But...they have a lot of guides on how to do so.

Most Unfavorable User Review

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PowToon

Video Editing
  • User review from
    2
    thumma19
    Apr 24, 2014

    Had very bad experience because they downgraded my subscription just 6 or 7 months into my 1 year subscription. I would never signup with them again.

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    Wistia

    Online Video Platform

    No unfavorable user review available yet for Wistia.

    Most Favorable Critic Review

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    PowToon

    Video Editing
    100
    Shannon Mersand , Tech & Learning

    Friday 05 December 2014

    PowToon is the answer to boring, text filled presentations that lose audience attention after just a few slides. With the ability to create voiceovers, add text, images, characters, props and music, users are able to create engaging, entertaining, professional quality animations. Students will be excited to express themselves in new ways, and teachers will reach more students.

    More about PowToon
    View all the PowToon Critic Reviews
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    Wistia

    Online Video Platform
    100
    Grant Crowell , ReelSEO

    Tuesday 07 July 2009

    Wistia is most unique in that their tracking focuses not only on the aggregate video data (for improving and understanding overall engagement and effectiveness).

    More about Wistia
    View all the Wistia Critic Reviews

    Most Unfavorable Critic Review

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    PowToon

    Video Editing
    40
    Stacy Fisher , About.com

    Wednesday 31 December 1969

    PowToon is a free online presentation maker that offers tons of images and templates to help make a great presentation in a short time. PowToon is severely limited in some ways but very helpful and unique in others, so it's still a great choice for a presentation maker.

    More about PowToon
    View all the PowToon Critic Reviews
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    Wistia

    Online Video Platform
    50
    Chris Johnson , simplifilm

    Friday 16 August 2013

    Should you use wistia? If you’re a marketer yes. If you’re trying to learn about video engagement, yes. If you’re an author? Probably not- Youtube will gain more advantage. Biggest advantages: Marketing toolkit. Biggest disadvantage: They have not shown an S3-like commitment to price reduction as they scale.  Once they accrue a competitive advantage, it’s hard to see what they will do.

    More about Wistia
    View all the Wistia Critic Reviews

    Demo Video

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    PowToon Demo Video

    Video Editing
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    Wistia Demo Video

    Online Video Platform

    Screenshots

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    Wistia

    Online Video Platform
    Screenshot for Wistia 5 screenshots available

    Typical Customer

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    PowToon

    Video Editing
    • Business
    • Personal Use
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    Wistia

    Online Video Platform
    • Business
    • Personal Use

    Supported Devices

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    PowToon

    Video Editing
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    Wistia

    Online Video Platform

    Supported Languages

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    PowToon

    Video Editing
    • English
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    Wistia

    Online Video Platform
    • English

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