Software Comparison
KeywordSpy vs BuiltWith

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Listed in : Competitive Intelligence

There is no easy way to have a marketing competitive edge than to learn your competitors’ marketing tool. You sit back and watch your competitors do... Learn More

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Listed in : Competitive Intelligence

BuiltWith is a lead generation, competitive analysis and business intelligence tool providing lists of websites using specific web technologies and e-... Learn More

Pricing Starting From

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KeywordSpy

Competitive Intelligence

$ 89.95
For 1 Month / 1 user(s)

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BuiltWith

Competitive Intelligence

$ 295
For 1 Month / 1 user(s)

Available Features

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KeywordSpy

Competitive Intelligence

Daily user specified keywords: 500 + Upgradeable

Number of results per query: unlimited

Daily query limit: 5000

Research on ppc keywords and domain

Find competitors within your industry

Mine competitors' ppc keywords

View competitors' ad Copy

Keyword analytics and statistics

Keyword storing and monitoring

Get Landing Page Intelligence

Comparison of Common and Unique Keywords

Keyword Suggestions

Competitor and Keyword WatchList

Research on organic keywords and domain

Mine organic keywords

View competitor's organic listings

Organic keyword analytics

Real-time Organic Listings

Competitors Additional Keywords

Organic Keyword Overlap Comparison

Trace affiliate IDs

Trace affiliates' keywords and Ad Copies

Search product IDs

View Super Affiliates and Top Products

Deep Analysis of 300 networks

Clickbank

Commission Junction & Linkshare

PayDotCom & ClixGalore

ShareASale & Max Bounty

TradeDoubler & Amazon

Other Networks

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BuiltWith

Competitive Intelligence

Base Technologies Unlimited

Max Results Per Report 1/4 million

Unique Websites Covered 289,232,548

Additional Technologies n/a

Retail Categories All

Report Download Unlimited

CSV Data Export

Trends History 6+ years

Trends CSV Export

Salesforce Integration

LinkedIn Integration

Competitor Comparison

Predictive Leads

Advanced Lookup

Tech Usage Alerts

Contact Names & Titles

Market Share Data

Business Location Data

Website Vertical Data

Custom Lookups Unlimited

API Credits 1.2m/year

Email Support

Telephone Support

BuiltWith T-Shirt

User Logins Unlimited

12 Month Minimum Contract

Most Favorable User Review

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KeywordSpy

Competitive Intelligence

No favorable user review available yet for KeywordSpy.

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BuiltWith

Competitive Intelligence
User review from
9
Michael Al-Megdad
May 20, 2016

BuiltWith is a well-designed tool to help assist with lead generation for business to business clients. I've had nothing but positive experiences both with customer support and with their SAAS based offering. I would encourage any marketer that is looking for technical data on their prospects to give BuiltWith a try as it's proved a very valuable resource for marketing intel as well as competitive intelligence. For those wanting to try it out to see what kind of information you get back, you're able to look up individual sites for free on BuiltWith ... Hopefully, this will help determine whether this type of technology lookup is valuable to your marketing efforts.

Pros :

  • The simplicity of being qualified to export massive amounts of relevant and targeted data.
  • Builtwith can let you know every website using a specific technology (think Google Analytics, E-commerce shopping carts, Marketing Automation Tech, etc.).
  • This information is invaluable when targeting and segmenting prospects.
  • It also allows you to customize your messaging based on every prospect specific needs.
  • For instance, if a prospect is using Shopify on your site you could reach out to your prospect with a message on how your service or offering works with the Shopify platform. For a data-driven marketer, Builtwith provides an amazing treasure trove of data to work with!
  • The interface is very easy to use and data can be exported quickly from any of your queries. There is also integration with Salesforce that seems very helpful but requires a Salesforce enterprise account which we don't currently have.

Cons :

  • They're based in Australia, which can make customer support challenging - thankfully we haven't had to use that much. Cost may also be an issue for smaller companies as their enterprise-level offering is $995 per month.
  • I'd recommend going with their Pro plan of $495 per month - it is limited to a single login but from our experience that's all we've needed. andnbsp;

Most Favorable Critic Review

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KeywordSpy

Competitive Intelligence
100
Eric , SEO tools

Monday 15 October 2012

Keyword Spy is the only major competitive research tool that offers in-depth Affiliate Research. Also, you will get instant access to the ads and products super-affiliates at 8 major affiliate networks are promoting along with statistics to determine what is and is not profitable for them.

More about KeywordSpy
View all the KeywordSpy Critic Reviews
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BuiltWith

Competitive Intelligence
80
Jess Meli , AppAppeal

Tuesday 15 May 2012

Website developers, user interface designers and all kinds of website researchers will be able to use BuiltWith to discover what technologies website pages have or are using. This information can allow these groups of people determine what technologies would be appropriate for their own website projects. Hence, anyone interested in the technologies that a website uses or can use will find BuiltWith a useful application to have.

More about BuiltWith
View all the BuiltWith Critic Reviews

Most Unfavorable Critic Review

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KeywordSpy

Competitive Intelligence
50
ERIC COVINO , SEO Book

Saturday 20 March 2010

Keyword Spy is a feature rich membership and they have a deep database. For me, if I had to pick just one tool I would opt for either SemRush or SpyFu as both supply solid PPC/SEO competitive intel at a much more reasonable price. Although, if I were a serious PPC player their tracking account might be quite nice (still have reservations about giving a spy tool company my campaign data though). Another great feature for Keyword Spy is their regional databases...they cover many areas missed by some of the other competitive research tools.

More about KeywordSpy
View all the KeywordSpy Critic Reviews
screenshot for BuiltWith

BuiltWith

Competitive Intelligence

No critic review available yet for BuiltWith .

Demo Video

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KeywordSpy Demo Video

Competitive Intelligence
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BuiltWith Demo Video

Competitive Intelligence

Screenshots

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KeywordSpy

Competitive Intelligence
Screenshot for KeywordSpy 4 screenshots available
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BuiltWith

Competitive Intelligence
Screenshot for BuiltWith 4 screenshots available

Typical Customer

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KeywordSpy

Competitive Intelligence
  • Business
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BuiltWith

Competitive Intelligence
  • Business

Supported Devices

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KeywordSpy

Competitive Intelligence
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BuiltWith

Competitive Intelligence

Supported Languages

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KeywordSpy

Competitive Intelligence
screenshot for BuiltWith

BuiltWith

Competitive Intelligence
  • English

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