Software Comparison
GoAnimate vs PowToon

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Listed in : Video Editing

GoAnimate is a cloud-based platform which helps businesses, educators and freelancers create great animated videos. Businesses use GoAnimate to make v... Learn More

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Listed in : Video Editing

PowToon is a cloud-based SaaS for creating animated videos; the software is suitable for marketing professional, startups and educators. It provides t... Learn More

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Pricing Starting From

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GoAnimate

Video Editing

$ 39
For 3 Months / 1 user(s)

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PowToon

Video Editing

Free Plan

Available Features

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GoAnimate

Video Editing

Download / Export Resolution 1080p

Export to YouTube, Other Sites

Produce Any Number of Videos

Unlimited Hosting / Playback

Unlimited Downloads / Exports

Access All Features and Libraries

Import Audio, Image and Flash Files

Add Clickable Links

Remove / Replace GoAnimate Logo

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PowToon

Video Editing

Watermark: Powtoon Watermark

Video Outro: Created Using PowToon

Download Quality: No Download

Max. length: Up to 5 min.

Upload to YouTube: SD Quality

Royalty free music: 10 tunes

Royalty free styles: 10 styles

Add your own art: Unlimited

Storage: Unlimited

Video Streaming: Coming Soon

Commercial rights: Use with PowToon Branding

Free Trial Availability

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GoAnimate

Video Editing
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PowToon

Video Editing

Cloudswave Editorial Review

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GoAnimate

Video Editing

GoAnimate Review by Cloudswave

If you want a truly unique form of content for your small business site, I can’t recommend GoAnimate enough. It’s been a big difference-maker for my company and I’m happy to recommend this great animated video maker to others.

A Reputable Solution

When I started looking into video making software like GoAnimate, one of the first things I noticed was just how many professional videos software were out there. Apparently, I’m not the only small business owner who wants to have high-quality videos throughout their website. While it’s nice to know others also think this is a good idea, the problem is that there are so many platforms to choose from. One of the main reasons I went with GoAnimate was because, unlike its competitors, this one actually had an impressive reputation. Outlets like CNN, WIRED, Mashable and even The Wall Street Journal have all done pieces on this software before and for good reason.

Create Beautiful Videos for Better Conversions

You might be wondering why so many people are so excited to use this kind of software. Like me, you may be wondering what’s changed, because animation has traditionally been for children. The thing about animation, though, is that it does a great job of fleshing out your content. A lot of times, it’s easier to explain something or pitch someone on an idea with the help of a visual. Animations give a spectacular and engaging type of visual that you can use to get your ideas across more efficiently. That’s why video marketing is the new content marketing king. With software like GoAnimate, you can make just about any animation you can think of. Only your imagination will limit the potential. Whatever you’re trying to communicate, animations will make it easier and help you stand out from your competitors.  

Easy Learning Curve

I don’t have the time to go through reading an exhaustive manual or watch a number of training videos in order to get a platform to work for me. Running my own small business gives me plenty to do. However, this wasn’t a problem with GoAnimate. Like the website says, you’ll be finished with your first video within five minutes. After that, it’s even easier to create video after video. All it really takes to make videos with GoAnimate is the ability to click, drag and drop. You’d think really good animation would be more difficult, but once you see how this software is designed, it will make more sense. They did a really good job of giving you all kinds of options that are easy to access and use. This even extends to installation. As long as you have an Internet connection, all you have to do is log into the software and get going. I didn’t have to go through any kind of setup process in order to start using this platform.

Countless Animations to Choose From

The generous learning curve and ease-of-use could have you thinking that GoAnimate is limited in what it can do. Fortunately, it’s just the opposite. You’ll have access to a library of countless backgrounds, characters, outfits, hairstyles and more. Furthermore, more and more are getting added on an ongoing basis. With this platform, you don’t have to worry that you’ll make an animation that ends up looking like something your visitors have seen on another site.

Adding Voices Was Easy

Many of you may be wondering how you add sound to your animations. This is something I was both curious and skeptical about when I began using GoAnimate. After all, there’s no way you can pick voices just like you can animation, so where does that leave you? As I found out, it’s really quite easy to add in voiceovers to your animation. Just record your voice, import the audio file and import it into your video. This simple process also means that if you don’t think you’re up to the task, you can go out and find a voice actor. Even if they’re on the other side of the world, it’s no big deal. Just tell them what needs to be said, have them send you an audio file and go from there. What’s really cool is that this software has no problem syncing the audio with the dialogue you write out. Your cartoon characters will perfectly speak every word you give them. Also, in terms of sound effects and music, GoAnimate has you covered. They have a whole library full of these important sounds. Of course, you can also upload any you may want to use too, but I haven’t needed to do this yet because the software comes with so many options.

Unique Content on Demand

While I’m not an online marketing specialist, I know enough to understand that SEO (Search Engine Optimization) is of the utmost importance. Without it, no one is going to find my site. A big part of SEO is having quality content which, in the past, meant good writing showing up with plenty of keywords on a regular basis. Nowadays, though, there are all kinds of ways to load your pages with content, one of the most important being videos. Google loves videos almost as much as visitors do. With GoAnimate, I can make as many videos as I want and easily upload them to my site whenever I please. While I still spend time filling my site with quality writing, I love the fact that great videos are now always just a few minutes away. I think it gives me a huge edge over my competition too.

Other Features

Like I mentioned, I bought GoAnimate solely for the benefit of making my own videos. thanks to cloudswave’s goanimate discount. However, as it turns out, the company is happy to help you all kinds of other ways too. For example, they can show you inbound marketing techniques and social media strategies to bring more exposure to your videos. This way, you don’t put a lot of thought into making one of these animations only for it to go absolutely nowhere. Also, their small business marketing tips have proven very helpful. I’m sure I’m not the only small business owner who loves having that extra assistance. I’m still learning about all the other benefits available through GoAnimate, but the above have already made a big difference for my company.  
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PowToon

Video Editing

PowToon Review by Cloudswave

Create Compelling Animations with PowToon

If you want to communicate in a fun way with your customers and potential customers, I really think you should look into using animation.
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However, unless you have a background in this medium, you’ll want to use PowToon to create your videos. Before I finally went with this platform, I looked at plenty of others, and this one is one of the winners. As a small business owner, I can’t recommend this product enough.

Animation Equals Engagement

PowToon has worked out to be a net positive for my company. Although I’m not an expert when it comes to online marketing, I know how important it is to use SEO (Search Engine Optimization) tactics to get the most exposure possible. Otherwise, all my hard work is going to mean nothing.
While I do my best to put quality writing all over my site and even update my blog continually, it has become clear to me that’s no longer enough. Both Google and my customers have made it quite clear: video is an important medium.
The problem is that making actual, high-quality videos is difficult. I didn’t want to spend thousands on equipment and then worry about how I come across on camera. There’s really only so much you can do with traditional videos too, unless you want to keep spending money on large concepts.
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With the videos PowToon lets me make, the sky’s the limit. I can make them in a matter of minutes, upload them to my site and rest easy at night knowing I’ve produced great content for my viewers that Google will reward me for as well. I honestly feel bad for anyone who hasn’t discovered how easy—and effective—animation can be.

It’s Used by Major Corporations

Before I began looking for animation software, I really didn’t know how popular it had become. You could literally spend an entire day looking at all the various platforms out there. Obviously, this would be a daunting task and not a very good use of your time.
One of the reasons I zeroed in on PowToon early on was simply that so many others use it. In fact, some four million other business owners from all over the world have used this software. Amongst them are major corporations like eBay, Pfizer, Cisco and Starbucks. My small business may not be on the same level as those giants, but I figured that if it was good enough for them, it was good enough for my needs too. Thankfully, I was right. 

Get Going in a Flash

Aside from all the time you could spend trying to find the best fit for your animation making needs, you could waste a lot more going through tutorial after tutorial trying to get the hang of the platform you chose. I was happy to find that using PowToon was very easy. The designers definitely made their software with the absolute beginner in mind. I’ve never done any kind of animation work before, but had no problem using this tool. 
Don’t confuse simple with simplistic though. I’ve since made all kinds of animations with PowToon and have yet to be disappointed by the results, nor have my ideas ever been limited. While this software isn’t the kind that’s going to allow you to make hours-long stories on a massive scale, any of your business needs should be no problem.

Affordability

Another really great surprise I discovered when I began using PowToon was how affordable it was. At first, I was pretty worried about what it would cost to bring my ideas to life. That just sounds like something that would be pretty expensive. I know it can easily cost hundreds of dollars to get a simple two-minute video made when you try outsourcing it to a freelance animator. This just wasn’t a cost I could afford on a regular basis.
Fortunately, I found out that you can basically try PowToon for free. This version is extremely basic, but provides you with more than enough to get your feet wet and see what’s possible with the platform. You can make a five-minute video in 11 different styles and choose from 10 different tunes.
That may not seem like much, but it provides far more than most other free versions of animation software out there. A lot of companies don’t even offer a free plan, but those that do fall short of all these options. This definitely stuck out to me when I was searching for a platform.
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Their Pro plan will give you far more and probably work for most small businesses, just as it does for mine. While it’s $59/month, if you pay for an annual plan, it will come out to just $20 a month. While I recommend starting there, some of you may decide you’d like the Business package better. In that case, you can either pay $127 a month or, if you go with the annual billing, $59 a month. Begin trying the platform for absolutely free like I did. This may also help some of you get your budget together so you can pay for the annual package you want and get one of those great discounts.

Around the Clock Support

As I mentioned, PowToon is very intuitive and easy to use. I definitely didn’t have any animation experience before using it, but that didn’t slow down me down in the least. Still, I like knowing that the company provides 24/7 support. If I do have a problem, I want help with it ASAP. While it may not be an emergency situation, that’s just a feature I expect from any service I pay good money for. Of course, sometimes—like in the case of a presentation or sales pitch, it would be essential that I got help immediately.
Thanks to PowToon, you can create amazing animations for everything from blog content to sales pitches to tutorials and more. You don’t need any experience with animation or even a large budget. Like me, you’ll be able to get started for free and in just a matter of minutes.

Most Favorable User Review

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GoAnimate

Video Editing
User review from
10
biztower35
May 28, 2015

Great, awesome very supportive.

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PowToon

Video Editing
User review from
10
tsuiwilliam
Sep 7, 2014

Excellent product, some features need work. We made our first video presentation within 2 hours, and with the video we landed our first major client and major investment. Definitely money well spent for us!!

Most Unfavorable User Review

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GoAnimate

Video Editing
  • User review from
    4
    Melissa Morris | Solid Body Image
    Feb 6, 2016

    I am very pleased with GoAnimate! The ability to create unique content under one platform is fantastic. With a busy lifestyle, I may not always feel like getting in front of the camera to record a video. GoAnimate is proving to be my answer for those times.

    Pros :

    • Choosing scenes, changing characters, audio selections, and the transitions were all pros in my eyes.
    • The option to add voiceover and download files are huge bonuses.

    Cons :

    • This is not a major con, but it would be nice to see if GoAnimate will change how the trial period is handled.
    • I never experienced the 14-day trial since I wanted to create a video. I was forced to subscribe, and funds were taken at that time.
    • It would have been nicer to run through the 14 days and then expect GoAnimate to retrieve funds afterwards.

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    PowToon

    Video Editing
  • User review from
    2
    thumma19
    Apr 24, 2014

    Had very bad experience because they downgraded my subscription just 6 or 7 months into my 1 year subscription. I would never signup with them again.

  • Most Favorable Critic Review

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    GoAnimate

    Video Editing
    100
    Jordan Warman , ReelSEO

    Friday 19 July 2013

    If you need to create animated videos and you don't require custom animation, or if you are on a budget, I would suggest you sign up for the Basic Free account and give it a try. It really is a well-designed, cleverly thought-out, and highly useful product.

    More about GoAnimate
    View all the GoAnimate Critic Reviews
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    PowToon

    Video Editing
    100
    Shannon Mersand , Tech & Learning

    Friday 05 December 2014

    PowToon is the answer to boring, text filled presentations that lose audience attention after just a few slides. With the ability to create voiceovers, add text, images, characters, props and music, users are able to create engaging, entertaining, professional quality animations. Students will be excited to express themselves in new ways, and teachers will reach more students.

    More about PowToon
    View all the PowToon Critic Reviews

    Most Unfavorable Critic Review

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    GoAnimate

    Video Editing

    No critic review available yet for GoAnimate .

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    PowToon

    Video Editing
    40
    Stacy Fisher , About.com

    Wednesday 31 December 1969

    PowToon is a free online presentation maker that offers tons of images and templates to help make a great presentation in a short time. PowToon is severely limited in some ways but very helpful and unique in others, so it's still a great choice for a presentation maker.

    More about PowToon
    View all the PowToon Critic Reviews

    Demo Video

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    GoAnimate Demo Video

    Video Editing
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    PowToon Demo Video

    Video Editing

    Screenshots

    Typical Customer

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    GoAnimate

    Video Editing
    • Business
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    PowToon

    Video Editing
    • Business
    • Personal Use

    Supported Devices

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    GoAnimate

    Video Editing
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    PowToon

    Video Editing

    Supported Languages

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    GoAnimate

    Video Editing
    • English
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    PowToon

    Video Editing
    • English

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