Software Comparison
Genoo vs Pardot

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Listed in : Marketing Automation

Genoo, a Software as a Service (SaaS) offering of integrated online marketing tools for the emerging Marketing Automation needs that all organizations... Learn More


Listed in : Marketing Automation

Pardot, a salesforce.com Company, is a B2B Marketing Automation supplier that boosts income and increase proficiency for organizations with multi-touc... Learn More

Pricing Starting From

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Genoo

Marketing Automation

$ 199
For 1 Month / 1 user(s)

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Pardot

Marketing Automation

$ 1000
For 1 Month / 1 user(s)

Available Features

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Genoo

Marketing Automation

3 Users Included

5 Lead Capture Forms

1 Microsite w/custom domain

Unlimited Landing Pages

5 Lead Nurturing Sequences

Lead Scoring

SalesView CRM

SEO Tools (Optional)

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Pardot

Marketing Automation

In-depth Prospect Tracking

Lead Nurturing & Email Marketing

Lead Scoring & Grading

ROI Reporting

Real Time Alerts

Forms & Landing Pages

Standard CRM Integration

Advanced Email Analytics

Email Rendering Preview & Spam Analysis

Email and Landing Page A/B Testing

Advanced Dynamic Content

Google AdWords Integration

API Access - Up to 25K calls/day

Integrated Marketing Calendar

Social Profiles

Chat Support

Custom User Roles

Custom Object Integration

API Access - Up to 100K calls/day

Dedicated IP Address

Phone Support

Free Trial Availability

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Genoo

Marketing Automation
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Pardot

Marketing Automation

No Free Trial Available.

Most Favorable User Review

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Genoo

Marketing Automation

No favorable user review available yet for Genoo.

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Pardot

Marketing Automation
User review from
10
Robert Belton
Mar 4, 2016

I would like to be able to avoid an overly positive review on this product to avoid scrutiny, but I have only the best things to say about its period. The customer service team is impeccable; the user-interface is flawless, fluid, easy and enjoyable to use; the functionality is jaw-dropping, and the ease at which you can use the software even if you're inexperienced is incredible.

Pros :

  • Pardot syncs with Salesforce impeccably, and it seems as if this was a match made in heaven.
  • This allows us to create reports and monitors analytic with ease and complete clarity, and our lead transfer and conversion process goes very smoothly.
  • I know if we schedule an email blast or marketing effort with Pardot, that the job will get done, and the results will be clear and leads waiting in the queue for our team to qualify and pursue in the morning.
  • It is also easy to set up a mini campaign or “drip” campaign for email marketing at the drop of a dime and get the results of interaction with a target audience.
  • My organization will often times create the appearance of an email blast effort for 100 or less contacts, and allow us to focus on key targeted individuals behavior to understand how they are interacting with our company’s content and analytics on conversion from that particular effort.
  • It is possible to embed a cookie within a simple email like detailed below, and you can track the interaction of that prospect ongoing with your website (yours only, not anything they do, obviously).

Cons :

  • The ONLY complaint I have about Pardot is more of a convenience one; in that it can take a long time (sometimes 24 hours ) to upload a lead / contact list of recipients into Pardot to engage them in a campaign.
  • This isn't usually an issue because we schedule our releases well in advance, but if anything ever comes up where we need to issue something NOW, we can be left without a paddle in that respect, and forced to release it ourselves in the old fashion way.

Most Favorable Critic Review

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Genoo

Marketing Automation
100
Kathy L. , G2 Crowd

Monday 22 April 2013

What do you like best?The integration of Genoo with our Lumens (Augusoft) enrollment management system allows us to easily target and segment our past students for future classes. The marketing strategy assistance and coaching received from the Genoo team has been invaluable. What do you dislike?It's sometimes been difficult to use complex criteria to search my leads. Genoo staff has always been right there to assist with any issues.

More about Genoo
View all the Genoo Critic Reviews
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Pardot

Marketing Automation
75
Anonymous contribution , Hosted Apps and tools

Monday 26 April 2010

Pardot comes across as a very impressive top end lead management and email marketing automation system. It is well worth investigation for a mid to large organisation looking to develop lead nurture.

More about Pardot
View all the Pardot Critic Reviews

Most Unfavorable Critic Review

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Genoo

Marketing Automation
0
Anonymous contribution , GetApp

Monday 30 November -1

More about Genoo
View all the Genoo Critic Reviews
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Pardot

Marketing Automation
40
Giulia Biondi , GetApp

Sunday 01 March 2015

More about Pardot
View all the Pardot Critic Reviews

Demo Video

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Genoo Demo Video

Marketing Automation

No Demo Video Available.

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Pardot Demo Video

Marketing Automation

Screenshots

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Genoo

Marketing Automation
Screenshot for Genoo 4 screenshots available
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Pardot

Marketing Automation
Screenshot for Pardot 5 screenshots available

Typical Customer

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Genoo

Marketing Automation
  • Business
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Pardot

Marketing Automation
  • Business

Supported Devices

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Genoo

Marketing Automation
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Pardot

Marketing Automation

Supported Languages

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Genoo

Marketing Automation
  • English
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Pardot

Marketing Automation
  • English

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