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Eloqua is definitely a powerful tool when it comes to email marketing with all the functionality and metrics you can use. It also works well with other tools like Salesforce and SnapApp. The tool is very difficult to use and requires a lot of manual work to set up email templates as well as landing page templates.
Tuesday 28 February 2012
It’s a good value, despite the relatively high cost. If you can handle the learning curve, it’s a good investment. Eloqua has top-notch features and support, and customers tend to think that despite the price, it’s a good value. Once you master the learning curve, the possibilities are limited by your personnel—not the product.More about Oracle Eloqua
Wednesday 31 December 1969
Marketing Optimizer collects marketing trends and creates a more feasible plan for your company to use. Since it uses automation, it will create new opportunities as more and more information is collected. The collected information can also lead you to make even better choices when it comes to the future of your company. This automated marketing feature allows for better lead creation and generation. More leads will mean better profits after all.More about Marketing Optimizer
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