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Includes all of Standard
Advanced revenue analytics
Advanced email analytics
Time-series data warehouse
Advanced custom reports
Social sweepstakes and referrals
20 sales insight users (total)
I am fairly new to automated marketing software; though I am glad that Marketo is my first full experience in using this type of software. For our division, I wasn't responsible for selecting or implementing this software. It was already in use when I've joined this division at this company. My first impression of it was; WOW. I have so much to learn. And little by little, I have learned just enough to be effective and understand the value of what this software has to offer. It honestly has incredible capabilities and when fully used to it's potential is probably the best marketing automation software currently available.
Marketo had a lot of nice features and functionality, but their customer support team was absolutely terrible and was the epitome of "sign and skip" I've ever experienced. Anytime we had an issue whatsoever; we were given the runaround and blame was deflected to a different department within Marketo internally, and the issues persisted at our expense.
Wednesday 31 December 1969
Marketo is unquestionably the up and comer of the marketing software industry. This new comer is a thought leader, practices what it preaches, delivers impressive marketing software and backs it up with outstanding customer support. The company's growth is sky-rocketing and it is the marketing software vendor to catch.More about Marketo
Wednesday 31 December 1969
Callidus Cloud Marketing Automation is an affordable, simple tool for helping you track your B2B performance. The monthly fee is lower than many of the other products in our roundup, and Callidus works specifically with B2B companies to help them understand and leverage the B2B buying process.More about CallidusCloud Marketing
Friday 19 June 2015
CallidusCloud Marketing Automation ProsLeadFormix allows me to manage a large number of mailing lists for the same mailing, avoiding duplicates across lists and letting me suppress lists of my choice.LeadFormix has a straightforward, no-frills email program. This means I can develop my email templates and copy without the hassle of a complicated design platformLeadFormix allows me to share created emails across my team. This is great for collaborated campaigns.More about CallidusCloud Marketing
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