HitsLink is a comprehensive web analytics solution that enables its users to learn more about their visitors by monitoring and analyzing website traffic. This information can help you optimize your site content based on who visits your site, where they come from, what they looked at, and if they generated a conversion.
You can access HitsLink site statistics from a mobile device if you have Flash enabled and can manually set up reports to be emailed on a regular basis. These features are great if you are monitoring a campaign or tracking revenues and happen to be out of the office.
Cloudswave Score for Hitslink
Rating based on 7 Critic Reviews
Overall, HitsLink offers a strong service with an easy to use interface. If you are looking for a more robust web analytics solution, take a look at Coremetrics, Omniture, and WebTrends.
Reece W. Freeman, on TrustRadius
HitsLink Use Cases and Deployment ScopeWe use HitsLink to gauge web traffic statistics such as visitors, affiliate link clicks, and just in general how people are using our sites. With the information HitsLink provides, we are able to follow trends in search keyword popularity (and how that traffic converts to sales) in order to optimize the efficiency of our SEO efforts. The software is great for long-term as well as long-term analysis; allowing you to see minute-by-minute visitor numbers in real-time as well as zoom out to weekly, monthly, annual, and multi-year traffic statistics. We tally these stats at the end of each quarter to view our progress from one quarter to the next and year over year.
Pros : View website traffic stats and trends in user-friendly charts, graphs, and lists.Easily parses out website users by search engine, search term, geographic location, referral website, and other specific characteristics.Shows which websites users are coming from, what pages on your site they've landed on and which ones they leave your site from.Gives statistics on how long users are viewing specific pages, which allows for the analyzing of the effectiveness of each webpage on a website.Easily view
Cons : Specific information such as search term and geographic location is blocked for users coming into your site through Google who are also signed into a Google+ account, making it increasingly more difficult to analyze trends as more and more people acquire Google+ accounts. This is part of Google's strategy to make companies pay them directly through their Google Analytics software, and it is working against services like HitsLink.
From Live Web Analysis
HitsLink is a truly flexible and valuable real-time web analytics tool. Backing up by a large known and trusted company like NetApplications, you are sure to get both Basic & Enterprise real-time analytics solutions, which will be suitable for any web analytics purposes, for any type of business.
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