Software Comparison
Ahrefs vs Advanced Web Ranking Cloud vs Moz Analytics vs Slemma

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Listed in : Business Intelligence & Analytics

Ahrefs is one of the largest indexes of live backlinks in the world. Thanks to their extraordinarily advanced website analysis tools, including: Crawl... Learn More


Listed in : Business Intelligence & Analytics

Advanced Web Ranking is a search engine ranking software that emulates a manual search through each search engine. It works exactly like if you were m... Learn More

Free Trial

Listed in : Business Intelligence & Analytics

Moz Analytics is an extension of the original product SEOMoz PRO platform; the latter mainly focused on organic search data.Moz offers robust APIs for... Learn More


Listed in : Business Intelligence & Analytics

Slemma brings your data and team together, giving everyone the ability to explore data and share insights across the company. With Slemma, you and you... Learn More

Free Trial

Pricing Starting From

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Ahrefs

Competitive Intelligence

$ 79
Single payment / 1 user(s)

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Advanced Web Ranking Cloud

SEO & SEM

$ 49
Single payment / 1 user(s)

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Moz Analytics

PromotionZone

$ 99
For 2 Months / 1 user(s)

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Slemma

Business Intelligence & Analytics

$ 29
For 1 Month / 3 user(s)

Available Features

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Ahrefs

Competitive Intelligence

Campaigns 250

Tracked Keywords 20.500

Domain Health

Alerts

Data Rows Limit 2B

Batch Analysis Units 4M

OpenApp Rows 6M

Social Metrics

Site Explorer

Broken Backlinks & Links

Disavow Links Integration

Content Analysis

Content Explorer

Alerts 200

Results 10K rows

Positions Explorer

Results 100K rows

Positions 1-100

Keywords Explorer

Results 40k rows

Positions

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Advanced Web Ranking Cloud

SEO & SEM

2000 Keywords

100 Shared Reports

Unlimited Websites

Rank Tracking

SEO Reporting

User Management

SEO Audit

Analytics

Social Media

Developer API

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Moz Analytics

PromotionZone

100 Moz Analytics Campaigns

7,500 Keywords

1,250,000 Crawled Pages

Includes Branded Reports

150 Social Accounts

Unlimited Seats

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Slemma

Business Intelligence & Analytics

Local Files, Files by URL, Cloud Storage

Database integrations

Integrations with Cloud Services

Dashboard Designer

Presentation Builder

Calculations

Data blending

Dashboard & Data export

Scheduled Emails

24/7 Chat Support

Free Trial Availability

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Ahrefs

Competitive Intelligence
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Advanced Web Ranking Cloud

SEO & SEM
Free Trial Available
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Moz Analytics

PromotionZone
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Slemma

Business Intelligence & Analytics
Free Trial Available

Most Favorable User Review

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Ahrefs

Competitive Intelligence
User review from
10
Steve Miller
Sep 21, 2015

Ahrefs is the most accurate, but not the most comprehensive, backlink analysis tool that I’ve ever used. What I mean by that is that any link it tells you is there is most likely there, as stated. However, it often does not find all of the links that are out there. It is continuously getting better at finding more and more links, but if you need a comprehensive list, you may want to combine the list from Ahrefs with other tools, like MajesticSEO and Open Site Explorer. You may even want to run the resulting list through SEO PowerSuite’s SEO SpyGlass to get the live information about those links. But, if you are looking for an overview of a link profile, Ahrefs will do that for you without a bunch of additional processing. You will get an accurate list of the most prominent links for the site, even if you don’t get a completely comprehensive list. But, the more comprehensive tools tend to have more inaccuracies in them, particularly links that are no longer there. One great feature that Ahrefs has that the other tools haven’t seemed to incorporate yet is the ability to filter out links that are in your disavow file in Google Search Console. You’ll have to download your list from Google Search Console and manually upload it into Ahrefs, but then it will ignore links that have been disavowed, giving you a much more accurate look at your list of links without having to export links and manually process them. It is a great feature.

Pros :

- Has a very accurate list of backlinks for analysis - Runs quickly - Supports Disavow files - Can check on competitors easily

Cons :

- Doesn’t have the most comprehensive list of backlinks for analysis - The uploaded Disavow file applies to all reports, not just the site you upload it for - The tool is one of the more expensive backlink tools

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Advanced Web Ranking Cloud

SEO & SEM

No favorable user review available yet for Advanced Web Ranking Cloud.

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Moz Analytics

PromotionZone
User review from
10
Matthew Veil
Jun 11, 2016

I started using Moz to not only get more in-depth tracking tools but to simplify the process while having more resources to learn local online marketing with. They are a great company with a great tool with a lot of insight into staying up to date with a tool that can handle a lot of up to date trends. Whether you have one company with multiple websites or are like me and manage multiple clients marketing campaigns, it's a great tool to have.

Pros :

  • They have very simple tracking tools that are super easy to get started with integrating to websites and what's even better is that you can find insight into local competitors as well.
  • The more information you have that is easy to understand with quick and easy access to the better as a marketer and or business owner and Moz provides that.
  • I like how automatic reports are emailed to my clients, most of which don't care to read but like how I can provide data into how they are doing.
  • Most of the time because of all these reports I end up having quarterly or yearly meetings and the common thought from my customers are,"Wow, you can bring a lot of insight and information to the table".
  • Competitor comparisons can be chosen by you and not by some auto generated tool, and you can see the difference no matter how big or small what competitors are doing in regards to link building, onsite search engine optimization or other key insight needed to market for my clients in direct relation to what other companies are doing locally.andnbsp;

Cons :

  • Not for the complete novice but still easy to get moving forward on. They offer a free trial, to begin with, but if you are getting into the online marketing, I would recommend reading up a lot of material in their free information section to know more about what you'll be dealing with.
  • I'd then would recommend the free trial and get a hold of people who have used it in their online community and see how much more you can apply it to your business.

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Slemma

Business Intelligence & Analytics

No favorable user review available yet for Slemma.

Most Unfavorable User Review

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Ahrefs

Competitive Intelligence

No unfavorable user review available yet for Ahrefs.

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Advanced Web Ranking Cloud

SEO & SEM
  • User review from
    4
    public
    Jun 14, 2014

    AWR Cloud support is terrible, even when you need help with something as simple as your account billing. The product has potential, but we're still looking for the best solution. I find the competitor views completely unusable because the competitor names overlap so much that you can't read them, and it doesn't look professional enough for me to pass on to clients.

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    Moz Analytics

    PromotionZone

    No unfavorable user review available yet for Moz Analytics.

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    Slemma

    Business Intelligence & Analytics

    No unfavorable user review available yet for Slemma.

    Most Favorable Critic Review

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    Ahrefs

    Competitive Intelligence
    100
    Julie Joyce , Search Engine Land

    Tuesday 06 November 2012

    Now that the basics are out of the way I have to say that I absolutely love the Ahrefs tool. It’s fast and the graphical representations are very easy to understand (even for a novice I imagine.) In this suite you’ll find a Site Explorer, Keywords Analysis, Backlinks Report, Domain Comparison, Batch Analysis, and Competition Analysis tools.

    More about Ahrefs
    View all the Ahrefs Critic Reviews
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    Advanced Web Ranking Cloud

    SEO & SEM
    100
    Travis Campbell , Marketing Professor

    Tuesday 10 July 2012

    I’ve tested quite a few rank checking tools over the years, and always came back to Advanced Web Ranking as a tool of choice. It allows you to store things over the long-haul, the user interface is faster than web UI competitors, and I’ve never had a service outage. It also combines social mentions, Google Analytics, and link data in an easy to use intuitive way.

    More about Advanced Web Ranking Cloud
    View all the Advanced Web Ranking Cloud Critic Reviews
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    Moz Analytics

    PromotionZone
    100
    Kevin , Drop Out Got Rich

    Wednesday 13 March 2013

    SEOmoz is a must Have Package For All Webmasters. I Strongly Recommend SEOmoz Pro.

    More about Moz Analytics
    View all the Moz Analytics Critic Reviews
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    Slemma

    Business Intelligence & Analytics

    Most Unfavorable Critic Review

    screenshot for Ahrefs

    Ahrefs

    Competitive Intelligence

    No critic review available yet for Ahrefs .

    screenshot for Advanced Web Ranking Cloud

    Advanced Web Ranking Cloud

    SEO & SEM

    No critic review available yet for Advanced Web Ranking Cloud .

    screenshot for Moz Analytics

    Moz Analytics

    PromotionZone
    50
    Anonymous contribution , Target Internet

    Thursday 31 October 2013

    One of my criticisms of the SEOmoz tools has always been that they felt a bit style over substance. Moz analytics is still a beta product so I’m not going to be too harsh here but the toolset does to me still feel a bit empty and I’m not convinced there’s much of an improvement over the old Pro dashboard which Moz Analytics will replace. However some of the tools are excellent and the content is really useful for keeping you up to date.

    More about Moz Analytics
    View all the Moz Analytics Critic Reviews
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    Slemma

    Business Intelligence & Analytics

    No critic review available yet for Slemma .

    Demo Video

    screenshot for Ahrefs

    Ahrefs Demo Video

    Competitive Intelligence

    No Demo Video Available.

    screenshot for Advanced Web Ranking Cloud

    Advanced Web Ranking Cloud Demo Video

    SEO & SEM
    screenshot for Moz Analytics

    Moz Analytics Demo Video

    PromotionZone
    screenshot for Slemma

    Slemma Demo Video

    Business Intelligence & Analytics

    Screenshots

    screenshot for Ahrefs

    Ahrefs

    Competitive Intelligence
    Screenshot for Ahrefs 4 screenshots available
    screenshot for Advanced Web Ranking Cloud

    Advanced Web Ranking Cloud

    SEO & SEM
    Screenshot for Advanced Web Ranking Cloud 5 screenshots available
    screenshot for Moz Analytics

    Moz Analytics

    PromotionZone
    Screenshot for Moz Analytics 4 screenshots available
    screenshot for Slemma

    Slemma

    Business Intelligence & Analytics
    Screenshot for Slemma 4 screenshots available

    Typical Customer

    screenshot for Ahrefs

    Ahrefs

    Competitive Intelligence
    • Business
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    Advanced Web Ranking Cloud

    SEO & SEM
    • Business
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    Moz Analytics

    PromotionZone
    • Business
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    Slemma

    Business Intelligence & Analytics
    • N/A

    Supported Devices

    screenshot for Ahrefs

    Ahrefs

    Competitive Intelligence
    screenshot for Advanced Web Ranking Cloud

    Advanced Web Ranking Cloud

    SEO & SEM
    screenshot for Moz Analytics

    Moz Analytics

    PromotionZone
    screenshot for Slemma

    Slemma

    Business Intelligence & Analytics

    Supported Languages

    screenshot for Ahrefs

    Ahrefs

    Competitive Intelligence
    • English
    screenshot for Advanced Web Ranking Cloud

    Advanced Web Ranking Cloud

    SEO & SEM
    • English
    screenshot for Moz Analytics

    Moz Analytics

    PromotionZone
    • English
    screenshot for Slemma

    Slemma

    Business Intelligence & Analytics
    • English
    • Russian

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